Overview
- BLACKPINK is approaching the time of making an unknown decision regarding contract renewal, and each member is considering different options.
- Rosé appears to have agreed to renew her contract with YG Entertainment, and the other three members are said to be leaving YG and moving to separate agencies and are discussing activities ‘separately and together’.
- Each member has the potential to make meaningful decisions, and fans are looking forward to and supporting their future activities.
Blackpink’s contract renewal discussions are receiving great attention from the music industry and fans, and are an important decision considering the future direction of each member. Today we will look into the status of contract renewal discussions that have taken place so far and what Blackpink has said about contract renewal. We will also check out Blackpink’s current status and give our opinion on Muzic Bank’s personal outlook for future contract renewal.
1 Current Status of Contract Renewal Discussions
Speculation that the girl group Blackpink, which has been receiving a lot of attention over whether or not to renew its contract, may continue to promote ‘separately and equally’ is gaining ground.
Several media reported that Blackpink member Rosé appears to have signed an agreement to renew her contract with YG Entertainment, while the other three members, Jennie, Jisoo, and Lisa, will move to a place other than YG Entertainment, but will remain active in Blackpink for six months out of the year. They announced that they are in last-minute discussions with a ‘separately yet together’ strategy.
First of all, it is said that Jisoo, the member who is certain to become an actor, signed a large contract with a domestic company in recognition of his endless potential as an actor.
It is known that Lisa, a Thai member who enjoys great popularity overseas, is transferring for a contract fee worth tens of billions of won. Star News, which reported that Lisa declined YG Entertainment’s offer to renew her contract, said there were rumors that the contract amount was approximately $38 million. It is said that overseas investors, who appreciated the influence of Lisa, who enjoys enormous popularity in the Southeast Asian market, including her hometown of Thailand, invested a large amount of money. However, the company most likely to have actually signed the contract appears to be a domestic company.
In particular, in Lisa’s case, the story behind her rejection of contract renewal negotiations with YG has already been revealed in great detail twice. As the large amount suggests, Lisa, who has already secured global influence, is said to be worth astronomical amounts.
Coincidentally, Lisa was seen hanging out with Frédéric Arnault, the fourth son of the LVMH chairman and CEO of watch brand TAG Heuer, sparking dating rumors in foreign media, and even hinting at the possibility of Lisa leaving YG. Afterwards, it was confirmed that Lisa left the country alone without YG’s manager, adding further weight to the failure to renew her contract.
In the case of Jenny, there is a steady stream of stories about establishing a company in the form of a private label that allows her to take care of herself alone in order to focus more on her position.
It has been confirmed that both sides are still continuing discussions. However, the securities industry seems to be expecting a temporary suspension of activities, saying, “Blackpink will take a break after the world tour.” In most cases, it appears that it will be difficult for Blackpink to renew their contract, as the predictions of securities companies that analyze the company’s stock value were correct.
2 Mentions by BLACKPINK Members
So how did Blackpink, the party involved, reveal their position? Attention was also drawn to the members’ comments at the finale performance of Bon Pink’s Gocheok Dome World Tour held between September 16th and 17th.
Jisoo said, “I’m happy that I started in Seoul a year ago today and was able to finish the finale here. I’m grateful to Blinks for leaving me good memories. Many thoughts came to my mind while performing. I’m fortunate that I was able to perform well without getting sick and was thankful to Blinks for giving me strength. Everyone worked hard for us” she said.
Rosé said, “I’ve been on the world tour twice, and it feels like just yesterday. I feel like I’ve become one with BLINKs as I’ve been flying around all year long. I’m happy.”
Lisa said, “I wrote down what I wanted to say to Blink on my phone so I wouldn’t forget it. It’s been 2596 days since we met. This tour was with Blink, so I was able to perform at a great venue. I couldn’t have done it without Blink. Weather or not, I couldn’t have done it.” “Thank you for having fun together, no matter how good or bad it is. I love you, Blink, for giving me a great experience, and thank you for brightening my 20s. I love you.”
Jenny said, “I would like to say to our members that you have worked very hard. We had to spend a lot of time on planes and moving around, but the four of us had the spirit to guide each other to good health. I would like to say to our members that they have worked hard, and it has been 7 years since our debut, but looking back on that time, I wanted to show a cool and good side of me, so I wanted to have a finale in Seoul since I couldn’t meet many people in Korea, and I’m happy. I’m grateful to everyone,” she said. “I know the staff also supported me for a year. I want to share in the glory. Blink, thank you for always supporting us. We will become a great Blackpink in the future,” she said.
Jennie’s comment that “We will continue to be a cool Blackpink” has many people expressing expectations that Blackpink’s activities will at least continue regardless of their contract renewal. However, such positive signals lasted less than a week.
On September 23, Lisa posted a photo on her social networking service (SNS) with the message “You were not invited.” I don’t know what the comment means, but it certainly doesn’t mean anything good as contract renewal discussions are underway.
3 BLACKPINK's Current Status
Since their official debut on August 8, 2016, Blackpink, who celebrated their 7th debut anniversary on August 8, has written a legend until the end. BLACKPINK’s ‘The Album’ surpassed 3 billion streams on Spotify, setting the record for the most streams by a female group on the platform. Additionally, they are the first female K-pop group to achieve this historic record, making it the fastest album by any K-pop group.
However, the members’ actions are surrounded by negative public opinion. First, Lisa went on stage at the art nude show ‘Crazy Horse’ in Paris, France, and her sensationalism became controversial.
‘Crazy Horse’ is a performance that is considered one of the top three cabaret shows in Paris, along with Moulin Rouge and Lido. However, since there are a lot of naked women and the production mainly focuses on lighting their bodies, controversies about sexual commercialization and sensationalism are always attached.
Fortunately, Lisa’s upper body was not exposed, and even in photos taken among other topless performers, Lisa wore her costume to minimize her exposure, ‘at least’ alleviating her fans’ concerns.
In addition to Lisa, fellow group member Jenny also experienced difficulties related to sexual profanity. Jenny, who appeared in the American HBO series ‘The Idol’, which was released in June, caused controversy with high-level lines and scenes.
Jenny was invited to the non-competitive section of the ’76th Cannes International Film Festival’ through her first acting debut, ‘The Idol’, but after the screening, she faced harsh criticism for being too sensational and containing a masculine fantasy. In addition, as the controversy over the sensationalism continued with each episode, the production of Season 2 was canceled, as if conscious of this public opinion.
4 Personal Opinion on BLACKPINK's Contract Renewal
Blackpink is a group that has built global stardom beyond Korea, and their music and performances are a great inspiration to countless fans. News about their contract renewal is causing interest and concern to many people.
First of all, each member’s desire to choose a different path is a natural decision considering their artistic freedom and future. Rosé, Jisoo, Lisa, and Jennie each have their own abilities and potential, and their desire to develop them is understandable.
Lisa has achieved great success in international markets, including Thailand, and her influence is recognized worldwide. The large sum of money offered during her contract renewal negotiations is believed to reflect her value.
Jisoo’s potential as an actor cannot be ignored either, and her desire to further develop herself must be supported. Her story about establishing her own label also seems like preparation for the future.
As a fan of Blackpink’s activities, I want to support their individual success even if they take different paths. Blackpink is having a huge impact on the music world, and each member has their own unique charm and talent. I believe their music and passion will continue to reach us.
Lastly, no matter what the outcome of Blackpink’s contract renewal negotiations are, they will remain a special presence in the hearts of fans. I always support and love them, and I hope they find a happy future.
5 Conclusion
